Weland Communications prepares warriors for strategic battles to conquer hearts and minds. We form communication and engagement strategies with culturally progressive organizations that are tailored to the unique attributes of the company, the business problem and the group of audiences to be reached. Our end-to-end coaching partnership helps you deliver the project AND bring you (+your team) through a little better, a little stronger and a little more capable than you were before. Through our work together, you become an effective storyteller, your message becomes a catalyst, and you achieve your desired outcomes.
Engaged employees lead to better business outcomes. Let us help you build and implement an effective engagement strategy, customized for your organization and your goals.
Employee engagement relates to how committed and connected your employees are to your organization. Engaged employees are involved in, enthusiastic about and committed to their work and workplace. Investing in employee engagement is a critical ingredient in better business outcomes, like talent retention, organizational performance and overall satisfaction.
No two organizations are alike when it comes to creating a fully engaged workforce. Your organization’s recipe for success is unique and increasing employee engagement requires knowing what organizational attributes lead to your preferred business outcomes. Weland Communications will partner with you to discover your requirements and build a tailored strategy that’s right for you. We’ll also help you execute on the strategy and measure its success.
Workforce demographics are changing. Each successive generation from Gen X onward has been more and more discerning about how their employers talk and listen to them. They have less time for office politics and they demand increased collaboration, transparency, and feedback. They’re working differently, and they require tools that can set them up for success in this new environment, where internal communication plays a greater role than ever before in aligning people behind common goals.
- wants information real time
- wants to trust what you’re saying
- has different preferences on how they want to receive information
You need to be able to reach the right audiences with the right message and the right time, breaking through all the noise if you want your messages to be heard. You also need to equip your managers to be effective communicators since they are the ones with the most important relationships with your employees.
Organizations with highly effective communication and change management practices are more than twice as likely to significantly outperform their peers. And effective communication and change management matters to your bottom line. It is a lever and a driving force for culture, behavior, job satisfaction, and financial performance. Communication has to be strategic, planned and executed accordingly. That’s where we can help.
Weland Communications will partner with you to create a custom communication strategy for any initiative or project. We’ll also help you execute on the strategy and measure its success.
See examples of our work on engagement and communication strategy. [link to portfolio page]
Humans are wired for narrative. Story is a powerful tool to influence beliefs and actions, to inspire people, and to sell ideas and programs. Let us teach you (and your team) how to be an effective storyteller–whether it’s in conversation, in presentation, or with data.
Our brains are wired for story. As humans, we are more receptive to stories than we are to data or hard facts. This is because stories help us relate, they allow us to empathize, and they allow our brains to process information in a form that is more digestible and memorable.
The average person today is inundated with facts and data and we let most of this pass through our brains with minimal retention or reaction—unless something makes the information stand out in a meaningful way. People don’t want more information. They’re up to their eyeballs in it. People want faith—faith in you, your goals, your success, in the story you tell. It’s faith that moves mountains, not facts. Faith needs a story to sustain it—a meaningful story that inspires belief in you and renews hope that your ideas indeed offer what you promise.
Crafting a good story and being able to tell that story in an engaging way is the secret sauce to getting your audience to not only pay attention to you, but to motivate people to get up and do something. Change something. Feel something.
Benefits of good storytelling:
- Stories Influence Belief and Behavior
- Stories Provide Relevance
- Stories Set Context
- Stories Create Purpose and Drive Action
Weland Communications can partner with you to create compelling stories. And, we can provide coaching to strengthen the storytelling skills of you and your team.
See examples of our work in storytelling. [link to Portfolio page]
Well executed employee programs lead to higher engagement and satisfaction. Let us help you design and build wellness, rewards, development and other employee programs, then teach you how to run them effectively.
Weland Communications can help you design and build a variety of employee programs, such as:
- Career or employee development
- Employee referral
- Manager communication
We’ll support you with launch and change management communications, and help you measure the success of your program. Then, we can either manage them for you, or teach your team how to run the program themselves.
See examples of our work in program management. [link to Portfolio page]